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Top Search Engine Rankings
Search engines provide highly targeted pre-qualified visitors to your web site. These visitors have made a conscious decision to search for your chosen keywords and have selected your link based on the message you supply in the site description.
In order to assess how search engines work from the viewpoint of how they rank sites, we need to examine three areas:
1. how search engines find pages;
2. what search engines look for on a page;
3. and how search engines compare different pages against a user's search criteria.
How Search Engines Find Pages
Search engines find pages in one of two methods. They generally have an ADDURL link on the Home or Help page. The ADDURL link allows users to submit either a Web page or their site. The ADDURL pages for some of the major search engines are:
www.altavista.com/cgi-bin/query?pg=ddurl
www.excite.com/info/add_url_form
www.google.com/addurl.html
Some engines ask you to just submit the domain (eg., www.yourdomain.com/), while others allow individual page submissions. You should always read the submission guidelines before submitting a page. Doing it wrong may get your site banned.
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